I have been shooting and designing in a professional environment for over 10 years, primarily for the events and consumer experiential sector, and also in the area of internal corporate communications. I am often involved in the complete cycle of the design process, from content generation to implementing client feedback to producing print-ready files – all with meticulous attention to detail and adhering to brand guidelines. I have worked with and alongside a number of globally-recognized brands, and doing so have given me an intuition for what works and what doesn't.