DARA A. D’ONOFRIO daradonofrio.contently.com A true lover of storytelling, I switch voices effortlessly, whether I’m applying my writing skills to a long-form editorial piece or a punchy commercial script. Currently, I freelance for a number of diverse brands, from eco-friendly coffee cup manufacturers to purveyors of fine jewelry. For me, it's all about telling each company's unique story. As freelance copywriter for The Marketing Group (TMG) at PVH Corp, I was responsible for crafting engaging copy for the PVH Heritage Brands (Izod, Van Heusen, Arrow), as well as Olga, Warners, and Speedo. I played an active role in managing copy for Speedo campaigns, such as the widely publicized SpeedoFit launch. Working alongside the Creative Services and Web Design teams, I developed a diverse range of copy which included product naming & descriptions, lookbook, store signage, web marketing materials, Amazon A+ modules, and VO for commercial scripts just to name a few.