Invite people to learn more about you and connect with you. Think about embedding a short introduction video on your profile. You can do this by editing the About section of your profile, scrolling down to “Attach Files and Videos” and clicking “Videos”. If you are a company and work on a team, add your team members’ photos and resumes. You might even consider including each person’s Twitter handle under their picture. Being transparent makes you more attractive to Employers because it helps them trust you with their projects.