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How Much Do Freelance Designers Charge?

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Whether you are an individual looking to hire a designer to help on your next project or a business owner looking to amplify your website and digital assets, you have come to the right place. Nowadays, there is a freelancer for almost anything. Whether you want to hire freelance designers to update an app or to create branding for a new product or service, Guru is the place to start!

Freelance designers are responsible for setting their own rates. One designer might quote you an hourly rate, whereas another might charge a flat fee based on the project. Another might charge you significantly less than another would for the same project. Without a definitive industry rate scale, you might be wondering how much to pay a freelance graphic designer or how much freelance designers generally charge. 

On average, a freelance designer might charge anywhere from $15 per hour to $300 per hour, depending on the complexity of the project and the designer’s skill level. Some designers tend to charge flat fees. This is more common with experienced designers who are able to accurately predict the amount of time, work, and resources that will be needed to complete a project. 

Experience Matters

A freelancer fresh out of college with very little experience will not charge a rate on the higher end of the scale. On average, inexperienced freelance designers that are new to the field might charge up to $15 per hour. 

As young freelance designers create a portfolio with more depth and gain experience, you’ll notice that their rates will increase, too. Intermediate designers with roughly three to five years of experience might charge anywhere from $55 to $75 per hour. Advanced designers who have been in the field for decades can charge upwards of $150 per hour. 

Simply put, the more experienced a designer is, the more you can expect to pay. Highly reputable designers that have extensive portfolios with well-known brands might charge even more than the average designer, simply because they know the value of their work, time, and experience. 

When hiring a freelance designer, it is important to get a quote upfront. It would also be a good idea to see their portfolio in advance and get a little intel on their experience. After all, if you’re paying for their service, you want to be sure it aligns with your vision and goals!

Importance of Project Scope

The rate your freelance designer will charge also depends on the project itself. Do you need a freelance designer to design a new company website, or do you just want some business cards? The duration of the project, the number of resources required, and the expertise needed are all factors that play a role in the rate set by a freelance designer. 

If you have the requirements already scoped out, it is worth reaching out to a few freelance designers on a reliable freelance hiring platform like Guru for quotes. Some designers might offer you an hourly rate along with the number of hours they expect the project to take, while others might offer you a flat fee. 

This is why it is important to meticulously outline and explain what you want and what you’re looking for in a designer. By knowing your vision inside and out and relaying that information to designers, you are sure to find the right fit. With Guru, you can post all your job specifications in a free listing or search through our wide array of available, qualified freelance designers today!

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