We are seeking a design studio to create a comprehensive Brand Book and design templates for all marketing collateral. This project will ensure consistency across our communications and elevate our brand identity in the GCC market.
Objectives
Establish clear guidelines for our visual identity, tone, and messaging.
Create professional, on-brand templates for all customer-facing materials.
Ensure all communications reflect V-Marine’s values of accessible luxury, sustainability, and innovation.
Scope of Work: The Brand Book
-Mission, vision, and values.
- Tone of voice (e.g., approachable, aspirational, eco-conscious).
- Visual Guidelines: Logo usage (size, spacing, color variations).
- Color palette (primary and secondary colors).
- Typography (fonts for headings, body text, and accents).
- Imagery style (e.g., golden-hour shots, lifestyle-focused).
- Do’s and Don’ts: Examples of correct and incorrect usage of brand elements.
Brand Book: PDF and editable formats (e.g., InDesign).
Print-ready files (PDF, AI, or InDesign)
Digital files (PSD, Canva, or Figma).
Style Guide: Quick-reference document for internal use.