I am looking to rebrand existing horse cosmetics brand to be more modern, elegant, yet bold and noticeable compared to all other brands on the market. It should have global reach and appeal to all age groups. In terms of desing we are oscillating between fun glitter concept all the way to old UK sort of traditional design and we need to somehow combine all these aspects. Currently packaging can be seen on the website www.eliott.cz but we are deciding between keeping the white or going to black. We sre looking for brand identity - new font, labels, color scheme…logo can be uplifted but no necessarily changed.