We are looking for an experienced web developer and SEO specialist to optimise and enhance two interconnected websites:
- Plantogram (www.plantogram.com.au) – A platform that connects patients with doctors for prescribed alternative medicine consultations. The primary goal is to generate online consultations and boost brand awareness while complying with strict advertising regulations.
- GEMKOM (www.gemkom.com) – A medical cannabis cultivation company in Melbourne. This site can mention medical cannabis but cannot directly promote consultations on Plantogram. Instead, it must strategically reference Plantogram as part of the GEMKOM group.
Scope of Work:
✅ Website Fixes & Completion (Performance, mobile responsiveness, UX/UI improvements)
✅ SEO Optimization (On-page SEO, meta descriptions, schema, keyword strategy)
✅ Creative Marketing Approach (Drive traffic within advertising restrictions)
✅ Strategic Linking Between Sites (Subtle but effective user flow between Plantogram & GEMKOM)
✅ Brand Awareness for Plantogram (Content, SEO, and visibility strategies)
✅ Long-Term Growth Strategy (Potential ongoing SEO & digital marketing work)
Requirements:
🔹 Proven experience with SEO & marketing in restricted industries🔹 Strong web development skills (WordPress, Shopify)
🔹 Ability to navigate advertising regulations with creative strategies
🔹 Expertise in site linking & seamless user experience
🔹 Understanding of competitor strategies (e.g., Alternaleaf.com.au)
📌 Bonus: Experience with content marketing, organic lead generation, or alternative traffic sources
💡 The Challenge: Because Plantogram cannot mention medical cannabis directly, we need innovative SEO and marketing strategies to drive traffic while staying compliant. If you have experience working within similar restrictions, we'd love to hear from you!