How Do You Write an Amazon Seller Central Consultant Job Post?
Amazon is the world's largest e-commerce marketplace, with literally millions of products, and global customers buying a wide variety of goods. However, to compete in such a densely populated environment, businesses need to know exactly how to use Seller Central and all the varied tools and analytics functions to maximize their product sales and profits. Amazon Seller is essential in getting your business up and running successfully on Amazon.
Whether you are considering setting up FBA distribution, registering your interest in Vendor Central direct sales, or are simply new to Amazon and want to scale quickly and grow your brand, a freelance consultant with specialist expertise in Seller Central can help you get ahead with your Amazon business. Your Amazon Seller expert can help with everything from Amazon marketing and sales to performing SEO on product pages and improving your web services.
Skills to Look For in Amazon Seller Central Specialists
The first thing to think about is what you'd like your Amazon Seller Central freelancer to do, which depends on whether you're an existing Amazon vendor and what you're hoping to achieve from their consulting expertise. For example, you might create a Guru job post looking for:
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A mid-range Seller Central consultant to help you bulk-list one hundred new product SKUs within your Amazon account
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A skilled consultant who can work with you to reconfigure products to comply with changing product descriptions and listing requirements
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Strategic Seller Central freelancers to build a long-term, scalable Amazon marketplace sales strategy
Prices will vary depending on the scope of the Amazon seller consultant role, the duration of the Amazon business project, and the level of expertise your Amazon Seller Central advisor needs to have, so it’s useful to include as much detail as you can to attract quotes from freelancers who match your project needs. The most important skills to prioritize in consultants are attention to detail, the ability to multi-task and work to pre-agreed deadlines, and of course, an in-depth knowledge of how Seller Central operates–whether you’d like to boost sales, set up a new Amazon store, or improve your standing on the Amazon product listings.
Key Information for Your Amazon Seller Consulting Job Post
Once you have a solid idea of your business objectives and the nature of the Amazon project you have in mind, you can put together a Seller Central job post, inviting skilled consultants to respond with a services quotation. The consultants will pitch their web services, and you can then pick the seller that best meets your needs. Your freelance job post should include the following details about the services you need:
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A description of your consultancy requirements, the necessary selling skills you’re looking for, and the scope of the work, including the objective, expected deliverables, and anticipated timescale
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An indication of your budget, particularly if you're looking to keep your freelance Amazon consultant costs within a specific parameter for the total project or per hour
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Deadlines for quotes or expressions of interest; you can also define how long your consultant job post will remain live or set a date at which you no longer wish to receive new Amazon seller proposals
All Guru job posts can be either open for quotations from consultants or targeted to specific consultants who you feel are a perfect fit, perhaps with previous expertise in very similar projects or with knowledge of your sector or product range.
Shortlisting Seller Central Consulting Freelancers
The best Seller Central specialists will have experience relevant to your e-commerce business strategy in addition to their knowledge of the Amazon seller platform, including:
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Understanding your products and categories to help you decide how to position your products, pricing, and shipping policies to compete with other sellers
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Grasping the values and objectives of your brand, whether you’re focused on price points, value, or other important USPs that impact the way you promote and sell on Amazon
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Regulatory and safety considerations, such as shipping products with batteries, safety markings, and age-appropriate restrictions
It’s also important to have a good rapport with your selected consult, especially if you’d like to hire a Seller Central specialist to work with you over the long term or undertake repeat projects as your business presence and sales on Amazon continue to grow. Choose Amazon Seller Central consulting services that you can easily work with and trust with the management of your Amazon account.
What Is an Amazon Seller Central Consultant?
Talented freelance Amazon experts can help with a massive array of business tasks, from establishing a new Amazon store page to setting up paid marketing promotions, enrolling your products in schemes such as Lightning Deals, or evaluating your sales performance against your Amazon competitors. Amazon consultants can also help with account research, the optimization of product descriptions, marketing strategy, tracking results, and a variety of other AWS services.
Seller Central itself is highly functional but also has a considerable variety of applications to use in your selling strategy, so understanding how everything works and training your staff to ensure they know how to monitor product sales, stocks, promotions, discounts, and launches is essential. Registering as a vendor on Seller Central is straightforward but can quickly become more complex if you require a series of Amazon accounts for different sales jurisdictions, need to rewrite or modify hundreds of product descriptions, or don’t currently have detailed product specifications to add to your Amazon product listings.
What Do Seller Central Consultants Do?
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Freelance Seller Central professionals offer a variety of services, which can range from:
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Building listings and product pages
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Creating paid advertising and marketing campaigns
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Adjusting your content to target keywords for Amazon SEO
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Providing professional product photography and videography
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Advising on sales and pricing strategy
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Configuring your listings to conform to Amazon regulations
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Analyzing the competition and providing recommendations
Ultimately, it is your choice what you'd like your Amazon Seller consulting services to do or how much involvement you'd like them to have in establishing, running, and growing your Amazon account. However, the expertise an offer can make a marked difference to your presence and ensure your selling costs on Amazon are well managed, whether you’re a third-party vendor, an FBA client, or a Vendor Central business.
The Benefits of Hiring an Expert in Amazon Seller Central
Perhaps the biggest mistake sellers make when selling through Amazon is to assume they simply need to list their products and watch the sales roll in. The reality is that while there is a world of opportunity available, Amazon is a vast marketplace with potentially thousands of competing brands, and any errors, such as an incomplete listing, or forgetting to add compliance information, can be disastrous to your product success. With so much competition, Amazon advertising and a clear marketing strategy is also essential.
It is also possible to spend a considerable budget on Seller Central promotional events without realizing a return if you don't have the capacity or knowledge to leverage the full suite of analytical and forecasting tools available. This is why hiring Amazon Seller consulting services can be such a valuable investment for your business. Hiring a freelance Seller Central advisor through Guru provides access to independent, experienced guidance to help you navigate the Seller Central environment and ensure your Amazon business stands out from the crowd!