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Sales & Marketing

AdWords/Bing Ads Account Audit

$75/hr Starting at $1K

With my background in engineering, I am an excellent troubleshooter and problem solver. I love getting into an account and checking for any potential issues and areas of improvement. The majority of accounts, once set up properly, don't need a lot of maintenance over time. Of course, there are some exceptions to this, but many accounts just need to have a trained eye check over them periodically and make adjustments as needed. Most of the accounts that I have managed with monthly AdWords/Bing budgets under $5k or so could really get by with having a quarterly audit done. Why is this? Because, while things do change in AdWords, they're not changing fast enough to warrant having an eye on the account every month--the only thing that really needs to be done on a regular basis is to make sure the account is still running. A lot of PPC account managers these days are using platforms that seduce them into thinking they can let the platform do all the work with automation. Automation doesn't work in AdWords. You need someone who knows AdWords inside and out, how to use the website, and how to use AdWords Editor. If you're using a manager that's using one of these platforms (like Optmyzr), then your manager probably isn't an expert in AdWords. That's why those free PPC audits are mostly useless--they're not going to give you valuable information for free so that you can then fix those issues yourself. If you'd like to discuss having an audit done, contact me. I'll take a quick look at your account and let you know how many hours it will take to do a full audit. The vast majority of accounts will take under 10 hours.

About

$75/hr Ongoing

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With my background in engineering, I am an excellent troubleshooter and problem solver. I love getting into an account and checking for any potential issues and areas of improvement. The majority of accounts, once set up properly, don't need a lot of maintenance over time. Of course, there are some exceptions to this, but many accounts just need to have a trained eye check over them periodically and make adjustments as needed. Most of the accounts that I have managed with monthly AdWords/Bing budgets under $5k or so could really get by with having a quarterly audit done. Why is this? Because, while things do change in AdWords, they're not changing fast enough to warrant having an eye on the account every month--the only thing that really needs to be done on a regular basis is to make sure the account is still running. A lot of PPC account managers these days are using platforms that seduce them into thinking they can let the platform do all the work with automation. Automation doesn't work in AdWords. You need someone who knows AdWords inside and out, how to use the website, and how to use AdWords Editor. If you're using a manager that's using one of these platforms (like Optmyzr), then your manager probably isn't an expert in AdWords. That's why those free PPC audits are mostly useless--they're not going to give you valuable information for free so that you can then fix those issues yourself. If you'd like to discuss having an audit done, contact me. I'll take a quick look at your account and let you know how many hours it will take to do a full audit. The vast majority of accounts will take under 10 hours.

Skills & Expertise

Bing AdsPay Per ClickPPC

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