As an Amazon Product Researcher, my role would involve several key tasks to help businesses find profitable products to sell on the Amazon marketplace. These responsibilities might include:
Market Analysis: Conducting in-depth research to identify product trends, customer demands, and market gaps. Analyzing competitors’ listings, pricing strategies, and customer reviews to determine viable product opportunities.
Product Sourcing: Finding suppliers or manufacturers for the selected products. This includes evaluating the quality, pricing, and reliability of potential suppliers.
Data Analysis: Using tools like Helium 10 to analyze data such as sales volumes, keyword rankings, and competition levels. These insights help you predict a product’s profitability and demand.
Keyword Research: Identifying relevant search terms and keywords that Amazon customers use to find products. This helps optimize product listings and improves visibility on the platform.
Cost Analysis and Profit Margins: Calculating the cost of sourcing, shipping, Amazon fees, and other expenses. You’d ensure that the selected product offers a healthy profit margin and aligns with the business goals.
Product Evaluation: Reviewing potential products based on factors such as size, weight, durability, and customer appeal. Ensuring that the product is compliant with Amazon’s regulations and is suitable for the target market.
Sales Forecasting: Predicting how well a product is likely to perform by analyzing historical sales data, seasonality, and competition.
Competitor Analysis: Monitoring competitors’ product offerings, reviews, pricing changes, and marketing strategies to stay ahead in the marketplace.