Your reputation is everything. What does your content say about your business? Does it scream "great attention to detail" by thorough proofreading? Or are you turning off potential clients with errors in your marketing material and blogs?You're very good at your core business. Yet if you're sloppy in your article writing, web content and copywriting, then there will never be a chance to prove otherwise through your work. Your reputation is everything. What do your written materials say about your business? Does it scream "great attention to detail?" Or are you turning off potential clients with errors in your marketing material?You're very good at your core business. Yet if you're sloppy in the materials clients read about you, then there will never be a chance to prove otherwise through your work.