Understands the fundamentals of typography, essential for effectively using type as a design element. * Proficient in Photoshop, Illustrator and other graphics-producing software that are de rigueur in the advertising, publishing, design industries. * Sketches are helpful to quickly come up with ideas or storyboards, especially in brainstorming or idea-generating meetings. *A graphic designer must work well under pressure in a deadline-driven environment which is natural for a designer with years of experience. Great client-facing skills. Works well as a team player in collaborative efforts.