Brand Management

I'm in the funny business. Well ... marketing, branding and bringing positive attention to it, at least. As Director of Marketing, Publicity and Media Relations for Appleton, Wis.-based Skyline Comedy Cafe I:-develop Web content for SkylineComedy.com, MySpace, fbook and Twitter.-launched and maintain an exclusive backstage blog "Behind The Mic" that features interviews I do weekly with America's top comedians, before they hit our venue.-am the bridge between the public, media and our performers.-write and propose all press releases.-produce our monthly e-mail newsletter distributed to our in-house built client database.-cross-market with area businesses to co-promote and create a positive community image.-evaluate the efficacy of our print ads and online ads on social networking sites, as well as manage and produce content for updates on all sites.-create all online calendar submissions.-develop all written content for each event and, with the owner, co-create and produce all our campa