I am the Founder & Principal of a new strategic marketing consultancy, 118 & Sutter, offering expertise in a breadth and depth of brand and product marketing specialties. With a strong work ethic and a "nose to the grindstone" mentality that was formed while growing up in Queens, my path has taken me from the halls of the prestigious Darden School of Business at the University of Virginia, where I earned my MBA, to a career that has included stops at some of the world's most-admired companies in General Mills and 3M and more entrepreneurial settings such as MAAX Bath. This baker's dozen of combined years of professional experience in marketing and product/brand management has provided me with a diverse blend of career experience at organizations of varied size, different go-to-market strategies and with diverse end users and business models. My expertise, which has become the backbone of 118 & Sutter, includes, but is not limited to, the following areas: BRAND & PRODUCT MANAGEMENT The experience I detailed above is highlighted by the following: General Mills: Channel marketing experience focusing on strategic growth channels for the Small Planet Foods portfolio of natural and organic foods brands (LÄRABAR, Cascadian Farm and Muir Glen) General Mills: Development and highly successful launch of Chocolate Cheerios General Mills: Development of robust new product road map for Cheerios franchise 3M: Significant business growth and establishment of market leadership for adjacent Scotch Brand™ portfolio 3M: Direction of new product road map for 3M Acute Wound Care portfolio, including corporate-sponsored innovation program 3M: Extensive market research in United States, Europe, South America and Asia for 3M Acute Wound Care portfolio MAAX Bath: Sales and profitability growth for Bath & Shower portfolio in the United States MAAX Bath: Revamp of new product development and road map ideation process MAAX Bath: Sales and profitability growth for Showers & Tub Showers portfolio across North America I welcome opportunities to put my passion for marketing, affinity for impactful strategy and a laser focus on execution to work and deliver business, marketing and/or revenue goals to clients. I look forward to having 118 & Sutter potentially partner with you in tackling your marketing and/or business challenge.