Branding and Logo Design (4005770)

Design & Art

Branding and Logo Design

$60/hr Starting at $25

What is a brand? It is the company’s image, their persona. If the company were a person…what kind of person would it be? What would it look like? How would it speak? In fact, brand is much like a person. Think about who you are. What makes you different from your peers? What is your personality? What is your tone of voice? What do you wear to individualize yourself? Branding is one of the most essential exercises every company should take part in regardless of their size. To compete in today’s marketplace a company must brand themselves, identify with their target market and establish a niche. A brand logo should not be some clipart and common font slapped together without any thought or reason – a branding/design briefing should be taken, research into the competition and a look at the target market should be done before the brainstorming and design stage even starts. http://www.daniellelucas.com

About

$60/hr Ongoing

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What is a brand? It is the company’s image, their persona. If the company were a person…what kind of person would it be? What would it look like? How would it speak? In fact, brand is much like a person. Think about who you are. What makes you different from your peers? What is your personality? What is your tone of voice? What do you wear to individualize yourself? Branding is one of the most essential exercises every company should take part in regardless of their size. To compete in today’s marketplace a company must brand themselves, identify with their target market and establish a niche. A brand logo should not be some clipart and common font slapped together without any thought or reason – a branding/design briefing should be taken, research into the competition and a look at the target market should be done before the brainstorming and design stage even starts. http://www.daniellelucas.com

Skills & Expertise

Brand LogoBrandingDesignGraphic DesignLogo DesignMarketingMarketing MaterialsMarketplace Web Design

Related Work Collections

Branding and logo design

25 Reviews

Matthew_Day says,

Danielle was a pleasure to work with. Her design was far superior to others we had worked with previously. Fast turn around and professionalism was greatly appreciated.

for Helicopter Brochure and Logo on Dec 28, 2009
Michael_Rosenthall says,

Danielle was everything we were looking for and more. We reviewed numerous bids for this project, as we were looking for someone with a good deal of creativity beyond just cookie cutter logo design. Danielle was great about communicating with us to get a good understanding of our vision, and from that she created several great concepts. From there she was wonderful about indulging our wanting to see different variations on our concept, and communicated well about our hopes for revisions. An important we chose Danielle was that we wanted someone who could help design our brand, who would then be familiar with it and could continue to work with us further in the future. Not only would I happily endorse Danielle for others, but I look forward to working with her on future projects for us.

for Vineyard Logo and Identity Design on Dec 23, 2009
Jennifer_Tessino says,

We are very satisfied with LucasDesign. Danielle does a fantastic job!

for Sticker Decals on Nov 30, 2009
Jennifer_Tessino says,

LucasDesign is highly recommended. We would love to continue working with Danielle. She is very organized, detailed and creative.

for Product Catalog on Nov 30, 2009
Regina_Ribeiro says,

Danielle is always profissional to work with.She offers sugestions and is very creative. Great Work!

for Logo on Nov 27, 2009

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