Designing a great business card is more than making something beautiful. A great logo must be appropriate, distinctive and most importantly have values. Why? Because we know that good design is impressive, simple and well-executed, but great design is passionate, honest and curious, solving design problems in unexpected ways.
Research
It's crucial for me to learn as much as possible about the brand, this is why the first step on creating a great brand identity is doing research. I will gather information like target audience, keywords, geographic segmentation and competitors and more.
Brainstorming
After a strong research is completed, it is time to start brainstorming a concept for the brand. I like to focus on one strong idea instead of different options because this allows me to build a unique and meaningful concept.
Concept
The concept is then presented to the client together with mockups and other information in order to best communicate the idea. Final concept after revisions will be sent to the client to use in different media.
Celebration
Congrats!! You'll have a strong, honest and distinctive logo for a great start of your new business.
Logo style
Minimalist
File format
AI
JPG
PDF
PNG
EPS
How it works
Here are the steps to complete your Basic package project:
1
Requirements
We make sure I have everything I need to complete your project successfully.
2
Brief
You'll fill out a brief document I created so I can learn more about your company and brand.
This step includes:
Your feedback
3
Research - competitive landscape
I'll conduct competitive research on your product, your industry, and your unique selling proposition.