I have over more than 15 years of experience in Business and Market Research, Business development, corporate planning and strategy in Consulting-Advisory Firms .I am exposed to all facets of business consulting viz. conceptualization, Business development/initiatives & Delivery (through market assessment, Competitive mapping, and strategic models) and on going advisory across industry verticals. Proficiency Forte:-Identifying Leads and Business Initiative:-I have been involved in Identifying, qualifying, pursuing and optimizing business opportunities through lead generation & pre-sales activities in my previous and current organizations. I have been responsible for building, leading and directing the business development function to ensure timely revenue achievement and significant opportunity growth in conjunction with the company's strategic plan. Feasibility Study /Market research: Conceptualizing & designing research methodology, and carry out in depth research through primary & secondary research, market opportunity assessment- Industry trends, Market sizing, forecasting & Demand Planning,Competitive Benchmarking, Consumer Insights, Regulatory Environment Assessment. Business Plan & Strategy Formulation/ India Market Entry Strategy: Devise Go-to-market India strategy,Market potential analysis and scenario analysis based on different import / local manufacturing & distribution models, formulating annual business plans/strategies for maximizing profitability and revenue generation. Project Implementation & Execution: Green field projects or M&A/strategic alliance targets through the creation of best fit target matrix in matter of Merger & Acquisition/JV, Location Analysis model to facilitate Greenfield operations