PUBLISHING SKILLS & EXPERIENCE
- Print magazine and online publications business plan development/writing
- Publishing management
- Advertising sales
- Marketing management, research/analysis
- Financial budgeting/P&L
- Direct marketing
- Media kit development
- Subscriptions/Audience development
- Newsstand distribution
Identified high-potential markets in which to develop new magazines and content Web sites:
Technology- Internet, Wireless/mobile
Consumer- city/regional magazines, baby boomer
RESUME
ERGO NETWORK, 2006-present
Founder
Startup online services company
Developed business plan that resulted in obtaining investment.
EMERGEMEDIA INC. 2002-present
Publisher
IT Wireless
Started IT Wireless, a subscription-based e-newsletter that provides exclusive case studies on enterprise wireless deployments. Developed a highly-qualified subscriber base of 20,000 by employing permission-based email marketing promotions. Revenues are generated through opt-in em