Compliant pre-sells, advertorials, sales pages and ad copy, according to networks like Facebook and Google terms and rules * Ad unauthorize ... and mainly loosing money and time! Unsubstantiated claims, type of product you advertise, uncoherence between ad copy & landing page copy... Compliance issues are specially big in financial and health, skincare and supplements. Even worst, uncompliance can get your clients AND you in legal trouble. Some claims can literally result in jail time. It's not a joke.