Get content ideas developed for B2B and B2C marketing. I believe in cybernetic approach in creating and distributing content that is aimed towards the education of the prospects and branding of the company. I'm interested in the cybernetic approach to content creating and content marketing. That means developing content based on the target that you want to achieve and distributing it in the way that eventually drives readers to action. That is- developing original content with heavy brainstorming that highly appeals to the website audience and eventually generating leads by providing brand value. I brainstorm by creating mind maps and connect ideas which leads to new ideas that help me create new connections that can be used to create more awesome content. It is very important to generate new ideas that can resonate with what is bugging target audience's mind. The content that I want to create for businesses is the one that has storytelling and appreciation of the audience's questions and pain and pleasure points. The content should amuse the reader and bring change in his life. For B2B I seriously believe the only sky is the limit. If you are a non-tech company there is a huge scope for creating amazing content and capture an audience based market. Example: I wrote content for a content marketing blog of an invoicing software company. The business owner told me he wants content that could help him build an audience. With heavy brainstorming, I developed ideas for his content- 1. Easy invoicing and how could that benefit the health of an online seller. 2. How can a businessman save time to eat healthy snacks during the day with the advantage of invoicing software 3. How could a businessman become an idea generation machine for his business? 4. How could a businessman please his customers and stand out with beautiful invoices? 5. How could a business use invoices for market their business itself!!!!!! 6. How can business people build relationships with pretty invoices!!!!! Etc......... If this resonates will with you get in touch now! Even if not put me a word or two, so that I get to know what you really thought. Thanks. Happy business!