More often than not, the copywriters end up being the unsung heroes of the industry. To be honest, we are more than happy to serve that role as our legacy lives on through the work we deliver. Apart from being eye-catching, a copy needs to penetrate deep and fast. This particular characteristic produces the most striking headlines and the most relatable ads. knowledge of the marketing principles and SEO techniques greatly improves the effectiveness of the copy. With my playfulness with the language, background in branding, and thorough understanding of SEO writing, I am able to write headlines and copies that sell.