I am a skilled and results-driven marketer with 5+ years of experience in providing businesses with timely marketing solutions. Committed to growing the marketing needs of clients and organizations with success in launching and managing advertisement campaigns, content marketing, copywriting, SEO, and social media marketing.
Digital Marketer
Mayakay Beauty Palace. April 2019 – date
Working actively with a fast-growing business as the Digital Marketing Executive, I work closely with the CEO to achieve specific objectives set by the Marketing team such as; increasing digital awareness, brand engagement, and conversions.
Key achievements:
- Successfully increased brand awareness through listing on Google My Business and Search Engine Optimization
- Generated increase social media following and management of content.
- Advised the CEO and marketing team on various digital opportunities, content creation for growth after competitor analysis.
Project and Brand Manager (Freelance)
The Shrewd Foundation. July 2017 to date
Project impact and Brand awareness of a Non-Governmental Organization are very critical to every organization. As such, I am responsible for adapting a project and brand strategy for the organization’s target audience. My role has been brand awareness guidelines, brand vision, and value proposition of projects using digital space.
Key achievements:
- Planning and execution of all communications and media actions on all channels, including online and social media
- Assisting with project development, budgeting, and new campaigns launches as well as developing new business opportunities
- Collaborated with the multimedia department in creating a website, maintaining the content management system, enhancing the search engine optimization strategy and data analytics for traffic generation.
AREA OF EXPERTISE & TOOLS -
Search Engine Optimization/ Copywriter / Social Media Marketing / Email Marketing / Content Marketing / Project Management/ Search Engine Marketing/ Paid Marketing Tool
Google Analytics/ Google Ads/ Google Search Console/MOZ/InVideo/Sprout social/Word press
CERTIFICATION -
Google Digital Garage Certificate_ Google
Google Ads - Measurement Certification _ Google
Google Analytics Individual Qualification _ Google
Project Management Certificate_ Disasterready.org
120- Hour TESOL Certificate
TRAINING AND COURSES-
Fundamentals of Digital Marketing
Fundamentals of measuring and optimizing Google Ads
Project and Program Management Courses
Elements of Market and Social Research- Bureau of Market and Social Research
PERSONAL LINKS
https://ebenezeramponsah.medium.com/ https://www.linkedin.com/in/amponsah-ebenezer3/
https://www.clippings.me/ebenezeramponsah