I am a professional copywriter.

Try me for your work.

Confusion often surrounds copywriting and content writing and many lump them into the same category. Yet, it is essential to note that there are distinct differences between the two.

The purpose of content writing is to inform, educate, or entertain your target audience. It is the slower approach, gaining the trust of your target audience to keep them coming back for more.

In contrast, while copywriting can be informative, educational, and entertaining, its true purpose is to serve as a persuasive and promotional mechanism, incorporating a strong push or call to action, and eliciting a response now vs. later.

With copywriting, the tone of voice differs and is deliberate. It is motivational, prompting readers to click on a link, accept a free trial, donate to your cause, make a purchase, or schedule a phone call or consultation.