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Writing & Translation

Copywriting

$75/hr Starting at $25

Professional copywriting has one purpose: it must sell products, services, and build brand loyalty. Professional creative writing has one purpose: that is in telling a story, the writing must sell books. I am a professional writer and I know what my mission is to my clients: to motivate their customers into taking a desired action. I've been in the advertising business for fifty years - working for Bristol-Myers Squibb, high-tiered ad agencies in Upper New York State, and freelance copy, design, photo, and print-production consulting work for the past twenty years. All of my writing is based on deep researching of my client's products, services and organization. I cannot write what I do not know about, yet I know everything about what I write. I vigorously explore new ways of presentation. For example: "Our Longsight Office Suite software application package is the finest in its field. And it runs Open XML" Or, perhaps this is more interesting: "We paid $65,000,000 for sole dist

About

$75/hr Ongoing

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Professional copywriting has one purpose: it must sell products, services, and build brand loyalty. Professional creative writing has one purpose: that is in telling a story, the writing must sell books. I am a professional writer and I know what my mission is to my clients: to motivate their customers into taking a desired action. I've been in the advertising business for fifty years - working for Bristol-Myers Squibb, high-tiered ad agencies in Upper New York State, and freelance copy, design, photo, and print-production consulting work for the past twenty years. All of my writing is based on deep researching of my client's products, services and organization. I cannot write what I do not know about, yet I know everything about what I write. I vigorously explore new ways of presentation. For example: "Our Longsight Office Suite software application package is the finest in its field. And it runs Open XML" Or, perhaps this is more interesting: "We paid $65,000,000 for sole dist

Skills & Expertise

AcrobatAdobe Creative SuiteAdobe DreamweaverAdvertisingColor PrintingConsultingCopywritingCreative WritingDesignDesktop PublishingDHTMLDigital PhotographyEditingFlashHTMLImage EditingIndesignJournalismManagementMicrosoftPowerpointQuark XpressXML

16 Reviews

  • Robert_Cutright says,

    Mr. Mckay is very easy to work and knowledgable in his field. He is prompt with his work and does what he says he will do. He researches the project prior to starting and gets your thoughts and ideas before putting them to paper. I would highly recommend him as a ghostwriter, especially in his area of expertise of history and the bible. I'm sure he would do a good job in almost any area in which he was asked to help. He has been a real asset in helping me get my book finished and guiding me in the right direction for getting it published.

    for The Rise and Fall of America on Jul 30, 2009

  • Michael_Minutillo says,

    Don is a true professional. Has great creativity, and is a joy to work with. He was quick to re-work the changes and provide me with an outstanding product. Highly Recommend

    for Website Content on Oct 22, 2008

  • Michael_Minutillo says,

    Don is a true professional. Has great creativity, and is a joy to work with. He was quick to re-work the changes and provide me with an outstanding product. Highly Recommend.

    for Website Content on Oct 22, 2008

  • Michael_Hughes1 says,

    Don was quick, extremely creative and identified several revenue enhancing opportunities right in front of our eyes. We will definately be using Don's services again in the future.

    for Web Content Editing for Sales/SEO on Jun 26, 2008

  • Cris_Bell says,

    Why settle for the student when you can have a master write your copy? Don comes highly recomended.

    for NLP sales copy on Jun 17, 2008

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