Since gaining her BA hons in Media and Cultural Studies in 2012, Lydia has gained a wealth of experience as a talented and multifaceted copywriter. She began her journey as a writer by volunteering as the press officer for her local Community Interest Company, The Fold, in Herefordshire. Through working here she achieved the publication of her first press release across a double spread in the counties most popular lifestyle magazine. She then took on a full time copywriting role for a homeware company, developing content for the website, the products and the weekly newsletter. Lydia then moved to London where she continued her ecomm writing with fashion retailer Casafina. With a love of research, and desire to learn more about digital marketing she then began writing her own blog on LinkedIn. From here she has been picked up by business owners and entrepreneurs seeking a ghostwriter for their own LinkedIn profiles.