Proactive: Instead of waiting for customers to reach out to you, it can be helpful to offer help or recommendations before they ask or contact them first if you’re aware of an issue.

Personalized: Providing great customer service means knowing who your customers are and what they want. In order to find out what your customers needs, you can ask questions, use social media and conduct surveys to gather valuable insight.

Convenient: Give your customers several options for getting the service they need so they can reach out in their preferred channel of communication. You can work with customers in person, over the phone or online through email, chat or social media direct messages.

Competent: It’s important for you to be very knowledgeable about your company and the products and services it provides so you can appropriately help your customers as issues arise.