Passionate about crafting digital experiences, Craig has connected with customers through compelling, clear, and authentic content for tech giants like Microsoft, T-Mobile, and AT&T. With a bold voice and a keen editorial eye, Craig consistently delivers high-quality work under tight deadlines.
Experience & Expertise:
Multiplatform Content Creation: Over a decade of experience creating content for large-scale audiences, including streaming services and mobile apps.
Editorial Excellence: Proficient in editorial style guides and aligning copy with brand voice standards.
Data-Driven Decisions: Skilled in using data to guide copy choices and influence stakeholders.
Conversational Copy & UX Writing: A proven track record in bringing structure and clarity to complex products and taxonomies and leading end-to-end content design efforts for some of tech's biggest brands.
B2C and B2B Mastery: Extensive experience with content for millions of customers in both B2C and B2B contexts in addition to e-commerce.
Versatile Storytelling: Proficient in multiple formats, including video scripts, mobile, web, games, and print.
Programs:
MS Office
WordPress
Squarespace
Adobe Creative Cloud
Miro
Figma
Sketch
Jira
Canva
Google Analytics
Content management systems
VR: Oculus Quest 2
AI: ChatGPT