Jerald Acosta specializes in branding and corporate identity, with broad and well-rounded expertise honed through more than 2 decades in the advertising industry. He graduated from the University of the Philippines, the country’s premiere educational institution, quickly rising to the position of Creative Director within a year of his first employment. He headed campaigns for a wide variety of global companies such as CANON Cameras, ZUELLIG Pharma and CASIO. He later founded CreatiVille Concepts+Design, creating annual reports and coffee table books for a variety of companies including the Philippine Stock Exchange and Philippine Central Bank. As Creative Director, he has led the development of tri-media campaigns for a diverse range of businesses, from medical centers to energy companies to the Office of the President. His work has garnered local and international awards, including the Anvil and Gold Quill. His proudest accomplishment however is in his family: wife and partner, Chie—producer, children’s book author, professional talent—and two young children, Amber and Luke, who have already garnered a collection of local and international awards in filmmaking and sports.