I work closely with lifestyle brands and entrepreneurs to take their idea and turn that into an engaging, high-converting message. First, I understand your goals and the wants of your customer to craft copy that makes a genuine connection and triggers the right emotions to get your customers to take action. I have written over 50 web pages, written marketing and email copy for multiple successful program launches, and worked with clients on brand strategy and social media content. I have worked with Harvard Business School Online, Mark43, Tufts University, Robin Rice, and other successful entrepreneurs. I write copy that looks, sounds and feels like you. This matters because effective copy is built-in persuasion. People buy from people they know, like, and trust. I accomplish this with a consultative onboarding process. I start every client relationship with a "copy launch" questionnaire that helps me learn your business in and out, so I know who I'm writing to, what sets you apart from the pack, what problem you solve, and your goals. I understand the psychology that influences human behavior, as the fundamentals of persuasion are universal. They’ve been studied and perfected and tested by hundreds of writers, marketers, scholars, and advertisers over hundreds of years. I want to help you — the dazzling entrepreneur/marketer — use persuasive copywriting to drive action, be memorable, and avoid leaving $$$ on the table. Let's power up your marketing. My copy drives actions, tells a story, attracts new customers, and makes you money because I focus on writing a core message that gets customers motivated to buy. This is why I have the success rate I do and what has helped me serve other clients. I can't wait to write the same copy for your business.