Design Logo create visual concepts, by hand or using computer software, to communicate ideas that inspire, inform, or captivate consumers. I develop the overall layout and production design for advertisements, brochures, magazines, and corporate reports. Duties. > Meet with clients or the art director to determine the scope of a project. > Advise clients on strategies to reach a particular audience. >Determine the message the design should portray > Create images that identify a product or convey a message > Develop graphics for product illustration