Set digital marketing strategies using all necessary tools (e.g. website, emails, social media and blogs) Research products, services and current strategies to identify new opportunities Analyze web traffic metrics and suggest solutions to boost web presence Monitor SEO/SEM, marketing and sales performance metrics to forecast trends Build strong clients relationships through social media interaction Keep up-to-date with our audience’s preferences and proactively suggest new campaigns Liaise with Marketing, Sales, Design and Content teams to optimize customer experience and ensure brand consistency Identify advertising needs Establish best practices in digital marketing Stay up-to-date with digital technologies developments