In-depth keyword research Studying traffic and analytics Split-testing similar pages Building natural backlinks Analyzing the client’s competitors Maximizing local search exposure Developing strong calls to action Working with writers and designers Programming in HTML, PHP, etc. Expertise with WordPress Creating effective ranking strategies Researching the latest SEO practicesResearch, plan & execute the marketing projects & campaigns. Creating & distributing them in the most suitable social media channels. Keep track & measure its impact & effectiveness. Performing & maximizing Search Engine Optimization activities. Creating & executing Email marketing campaigns. Actively managing the website performance through Google Analytics.