SEM/SEO/SMM/PPC • Planning and implementing powerful link building strategies to increase each client's link popularity and gain visibility on major search engines. • Develop and implement Social Media strategies for more than 100 clients in different business domains. • Conducting competitive market research for each client to identify opportunities for increasing their online visibility. • Suggesting additional content optimization strategies for clients in areas such as blogs, images, videos, etc. • Recruiting, training and managing a team of SEO professionals. • Optimizing click through and conversion rates by monitoring campaign results and some key matrices. • Monitoring campaigns on a regular basis to measure and maximize the effectiveness of all PPC campaigns.