Attaining certain and specific goals in generating leads, lead qualification, marketing communication, building brand image and conversion of the leads. Marketing of digital products such as websites and mobile applications in both ways – Online and Offline. Using Digital Marketing strategies for marketing a product. Monitoring the performance of campaigns. Reviewing and actively managing website Creating and executing E-mail based marketing campaigns Executing Social Media efforts and striving to improve the results in terms of KPIs e.g. likes, shares, tweets, etc