Digital Marketing 1. Forge relationships with potential clients in order to integrate partner products. 2. Lead the execution of brand digital campaigns, strategies and advertising programs. 3. Create and implement paid search display and remarketing campaigns for customers. 4. Work with marketing team to plan and deploy digital media projects. 5. Hire and manage digital marketing and online support teams. 6. Optimize campaigns to improve conversions, cost per impressions and cost per click. 7. Coordinate with the creative team on the development of text and images ads. 8. Provide strategy and budget recommendations for digital channels based on campaign objectives. 9. Maintain compliance with online industry advertising guidelines and best practices. 10. Ensure that digital campaigns meet budgets and ROI goals. 11. Monitor project and campaign budgets while reporting providing progress reports to the executive board.