Excellent seo optimization Hands on experience in creating marketing campaigns for PPC campaigns, SEO, SMO, SEM, SMM, E-mail Marketing, Affiliate Marketing, Facebook, LinkedIn Advertisements and Content writing. Desired Candidate Profile 1. Relevant experience in digital marketing. 2. Leading and managing SEO/SEM, marketing database, email, social media and/or display advertising campaigns. 3. Highly creative with experience in identifying target audience and devising digital campaigns that engage, inform and motivate. 4. Experience in optimizing landing pages and user funnels. 5. Solid knowledge of website analytics tools (e.g., Google Analytics/ Webmaster) 6. Experience in setting up and optimizing Facebook and LinkedIn Ad campaigns. 7. Up-to-date with the latest trends of Google and best practices in online marketing and measurement 8. Video marketing 9. Content writing 10. Planning, executing, measuring and optimizing marketing campaigns across Social Media, SEM, Facebook Ads and SEO 11. Define programs that use social media marketing techniques to increase visibility, membership and traffic for the site. 12. Develop and manage digital marketing campaigns. 13. Good understanding of social media strategies. 14. Aggressive learning curve on new digital marketing techniques and mobile marketing. 15. Proficient with Social Media Optimization (SMO) 16. Strong analytical skills. 17. Strategic Link Building, Forum Participation. 18. Perform Directory and Blog Submissions. 29. Experience with A/B testing.