Worked directly with the leadership team to develop inbound marketing campaigns via SEO, SEM, SMO, and Display Increased organic rankings via SEO from nowhere to top 3 rankings for major keywords in Google Developed and managed all search campaigns that resulted in more than doubling (25% to 60%) of organic web Consulted marketing team on how to manage and incorporate new ideas to increase visitors and conversions via Performed ongoing site analysis and keyword research to optimize, track, and generate weekly and monthly reports Based on analysis, results and client feedback, continually improved and modified strategies to optimize conversions