• Execute campaigns across all marketing channels including Internet marketing, e-mail marketing and social media marketing. • Maintain social media marketing strategy to build brand awareness, and drive traffic to the website. • Implement affiliate program recruitment through prospecting relative forums, blogs and websites. • Write and edit content for e-newsletters, social media, press releases, web banners and a WordPress blog. • Help track e-commerce online buying behaviors and update inventory in correlation with the data. • Implement SEO tactics by link building and keyword research to improve the website visibility.