I'm here to help you understand and improve your business or website's performance, understand your audience, tell you what works and what doesn't, automate and/or improve your process, and help you reduce cost and increase revenue through all those things. I'm a Google Analytics and Google Ads Certified data analyst with expertise in Google Analytics, Google Tag Manager, Google Ads, Google Data Studio, Google Sheets, and Facebook Ads.

 I love solving problems and making sense of heaps of data. I am also very good at creating easy-to-understand dashboards and reports using spreadsheets or Google Data Studio that gives decision-makers the data they need. Oh, and I love spreadsheets - Microsoft Excel and Google Spreadsheets. I use them for data collection, analysis, visualization, forecasting, modeling, and automated reporting.