A professional who markets goods and services through digital channels. Marketing strategies are created and put into action to increase traffic, engagement, and sales across a variety of digital platforms, including social media, search engines, email, and mobile apps. 

1. Creating and putting into practice digital marketing strategies that are in line with the aims and objectives of the company.
2. Identifying target markets and studying consumer behavior through market research.  
3. Designing and overseeing digital marketing campaigns, such as social media advertising, search engine optimization (SEO), pay-per-click (PPC) advertising, and email marketing.
4. Producing and collecting top-notch content, such as blog posts, videos, infographics, and other forms of multimedia, that engages and educates target audiences.  
5. Making adjustments to improve results after measuring and analyzing the performance of digital marketing campaigns using various analytics tools and metrics.
6. Co-Ordinating with other departments or organizations, such as development and design teams, to guarantee brand coherence throughout all digital marketing initiatives.  
7. Keeping abreast of the most recent developments in digital marketing trends and technologies and spotting new growth prospects