Digital marketing is a newer job in the age of social media and the internet. Almost every single industry needs digital marketers in order to stay relevant in today's society. The digital marketer is responsible for a large portion of the business's online presence. Whether they are focused on social media or website development is up to the business. Digital marketing is a term that casts a wide net and can include a lot of different responsibilities. A digital marketer could become a marketing manager one day if they work hard enough.

A digital marketer should have a bachelor's degree in marketing or business but they do not necessarily need to have several years of experience. The digital marketer should have the ability to manage a content management system. They should also be able to coordinate with the sales team in order to create marketing campaigns.

• Data Analysis.
• Content Creation.
• SEO & SEM. 
• Social Media.
• Basic Design Skills.

Lead Generation, Lead Capturing, and Lead Nurturing.