I have expertise in the following areas:
⦁ Reviewing and analyzing client sites for areas that can be improved and optimized.
⦁ Performing ongoing keyword research including discovery to drive the most valuable 
        traffic.
⦁ Keeping updated on both white hat and black hat SEO strategies to avoid stay within 
        search engine guidelines.
⦁ Track, report, and analyze website analytics. 
⦁ Manage campaign expenses, staying on budget, estimating monthly costs and 
        reconciling discrepancies.
⦁ Develop and implement link building strategy.
⦁ managing PPC campaigns across Google, Yahoo and Bing.
⦁ In-depth experience with website analytics tools.