My name is Cam and I’ve been leading demand generation and growth efforts for North American Startups for over 4 years now.
The digital marketer I am was raised in the startup ecosystem (limited time and resources available).
Here are some of my most recent pieces of work:
- Complete revamp of an entire multilingual website (architecture, internal linking, pages content, etc.) of the Health Tech startup I was working for, which resulted in a 27% increase in organic session and 12 points increase in domain authority in the first month only;
- Creation of a complete appointment booking platform from scratch listing over 1260 Canadian clinics to quickly catch up with a well established competition using structured data and schema markups;
- Daily management and optimization of a 5 digits monthly ad budget for a Health tech startup, scaled from 1k up to 23k while bringing our marketing qualified lead ration from 36% to over 85% in less than a fiscal year;
- Currently working with a Canadian startup in the Nonprofits industry and recently launched 10 Google Ads campaigns that now have a 30% conversion rate.