Blending traditional marketing tools with the new and ever-changing digital tools can be a difficult task. Many small businesses either don’t understand the new marketing methods or believe the hype that these are the only way to attract new customers. The truth is that each company should be evaluated independently to determine which traditional methods to keep and which new techniques to add. Services: Online Marketing Evaluation and Consulting Octane provides an initial evaluation and then offers monthly reports that include statistics and suggestions for improving your digital footprints. Social Media Strategy and Implementation Octane can assist you in developing a concise strategy that best suits your industry and your organization. We also offer ongoing services to help you manage your social media profiles.