All Services Other Email and Direct Mail Marketing Share This Copy Link Directly Copy $100/hr · Starting at $500 Customized Email Marketing Campaigns: Designing and executing targeted email campaigns tailored to specific audience segments, including promotional, informational, and nurturing campaigns.Direct Mail Campaign Design and Execution: Creating innovative direct mail strategies, including design, content creation, printing, distribution, and tracking.List Management and Segmentation: Managing and segmenting email and direct mail lists to target specific demographics, behaviors, or customer journey stages, thereby increasing campaign effectiveness.Automated Email Marketing Systems: Setting up and managing automated email marketing systems for drip campaigns, transactional emails, and trigger-based communications.A/B Testing and Optimization: Conducting A/B tests on various elements of email and direct mail campaigns, such as subject lines, content, layout, and call-to-action, to optimize for higher engagement and conversion rates.Personalization and Dynamic Content: Implementing personalization strategies in emails and direct mail, using dynamic content to cater to individual recipient preferences and behaviors.Analytics and Performance Reporting: Tracking key performance indicators (KPIs) like open rates, click-through rates, conversion rates, and ROI, and providing detailed reports to guide future campaigns.Compliance and Best Practices: Ensuring compliance with email marketing regulations (like CAN-SPAM Act, GDPR) and direct mail regulations, while also following industry best practices for maximum effectiveness.Creative Content Development: Crafting compelling content and creative for email and direct mail, including copywriting, visual design, and multimedia elements.Integrated Marketing Campaigns: Integrating email and direct mail strategies with other marketing channels for a cohesive and unified marketing approach.Email Platform Management: Expertise in managing various email marketing platforms (like Mailchimp, Constant Contact, HubSpot) for campaign execution, monitoring, and optimization.Lifecycle Email Marketing: Developing email marketing strategies for different stages of the customer lifecycle – from acquisition to retention and loyalty building.Survey and Feedback Collection: Utilizing email and direct mail to gather customer feedback, conduct surveys, and engage in market research activities.Re-engagement and Win-Back Campaigns: Creating strategies to re-engage inactive subscribers or previous customers through targeted email and direct mail campaigns.Cross-Promotional and Partnership Marketing: Developing and executing email and direct mail campaigns in partnership with other brands or businesses for mutual benefit and increased reach. Skills & Expertise Content WritingCustomer ServiceDesignDirect Mail MarketingEmail MarketingEmail ServicesManagementMarketingReportsResearchVisual Basic 0 Reviews This Freelancer has not received any feedback.