I've spent 10+ years working in tech developing email marketing and mobile app efforts. With my wealth of knowledge and experience, I'm equipped to jump into any project. Depending on your needs and goals, I can...
audit of existing efforts
recommendations and guidance on what to update, optimize, add, remove, etc.; (quick wins and long-term strategies)
workflow setup and automation
audience segmentation & list creation
analytics support: performance + insights
personalization & dynamic content
A/B testing & experimentation
brief creation
documentation
naming conventions