My experience with digital marketing started my Senior year of college, I began managing the digital presence for restaurants and bars in Tucson which eventually grew into a small marketing company with a fellow classmate. We helped our clients grow their business through SEO, Paid Search and Social engagement on a hyper local level. This set the foundation for what would become a career as a digital marketer. I relocated, and while still working with my previous clients, began freelancing for a variety of different industries with an emphasis on Paid Search, SEO and content strategy/ generation. My clientele consists of Yoga/ Fitness Studios, Private Yoga/Fitness Teachers, eCommerce clients (home brewing supplies, specialty foods, outdoor products, etc.), local service based businesses, hotels and resorts, and many others. I have also worked with a number of non-profits to gain access to Googles Grant program. In my work with a local yoga studio I single handedly assisted them in getting their business off the ground and running through strategic and affective Paid Search campaigns, SEO and content generation as well as local directory optimizations. By continuously analyzing search behavior and optimizing for conversions I was able to help them fill classes via online bookings and continuously decrease their CPA month over month. I have since managed marketing operations for the internal marketing division of an international web hosting company and most recently managed digital strategy and operations at a local marketing agency overseeing the digital campaigns for 30+ clients. With a degree in Journalism/ Communications, I have a wealth of knowledge and experience in generating blog content and writing compelling, conversion focused ad copy that has helped my clients grow their business substantially while keeping costs low.