1. Conduct in-depth research on industry-related topics to develop original content.
2. Developing content for blogs, articles, product descriptions, social media, and the company website.
3. Assisting the marketing team in developing content for advertising campaigns.
4. Proofread content for errors and inconsistencies.
5. Editing and polishing existing content to improve readability.
6. Conduct keyword research and use SEO best practices to increase traffic to the company website.
7. Creating compelling headlines and body copy that will capture the target audience's attention.
8. Identifying customers’ needs and recommending new content to address gaps in the company's current content.