Digital Advertising Specialist, I am seeking opportunities to leverage my expertise in Google Ads and Facebook Ads to help businesses optimize their online presence. With a proven track record in running successful digital advertising campaigns, I am eager to contribute to the growth and success of clients by driving targeted traffic, increasing brand awareness, and maximizing conversions.
Responsibilities:
- Develop and execute comprehensive digital advertising strategies utilizing Google Ads and Facebook Ads platforms.
- Conduct thorough research and analysis of target audiences, industry trends, and competitor landscapes to identify optimal targeting parameters and campaign approaches.
- Create and optimize compelling ad campaigns aligned with client objectives to deliver exceptional performance and return on investment (ROI).
- Set up and manage ad accounts, including budget allocation, campaign structuring, ad scheduling, and bid management.
- Perform A/B testing of ad creatives, landing pages, and ad copies to optimize conversion rates and enhance campaign performance.
- Monitor campaign performance, analyze data, and generate insightful reports to provide actionable recommendations for continuous improvement.
- Stay updated with the latest trends, tools, and best practices in digital advertising, applying innovative strategies to drive results.
- Collaborate effectively with clients, internal teams, and stakeholders, understanding business goals, providing strategic insights, and ensuring campaign alignment with broader marketing efforts.
Qualifications:
- Proven experience in running successful Google Ads and Facebook Ads campaigns, delivering measurable results.
- In-depth knowledge of Google Ads and Facebook Ads platforms, including campaign setup, targeting options, bidding strategies, and performance optimization techniques.
- Strong analytical skills with the ability to interpret data, generate reports, and provide actionable insights to improve campaign performance.
- Excellent communication and collaboration skills, enabling effective interaction with clients and internal teams.
- Self-motivated and proactive approach to problem-solving, with the ability to manage multiple projects and meet deadlines.
- Dedication to continuous learning, staying updated with the latest trends and advancements in digital advertising.