I have over 4 years of experience with Google AdWords. I have a strong background in marketing and digital media, which has enabled me to develop a keen understanding of how online advertising works and how to use it to drive results for clients. I plan, create, and manage PPC campaigns (Australia, UK, and the USA) for the past 3 years most of them being lead generation businesses. I have extensive experience managing campaigns like Search, Display & Performance Max to generate leads for my client.
I provide ongoing keyword research based on search terms reports
Participate in forming effective paid search strategies
Achieve desired KPI's & ROAS
Expert adjustment of your account settings
Ad Copy Creation and Tweaks
Track KPIs to assess performance and pinpoint issues
Set Up Conversion Tracking, Creation of Goals and Events (GA), GTM Triggers etc.
Landing page analysis and recommendations (if needed)
Negative keyword implementation to exclude irrelevantly traffic
An extension check, with additions if necessary
Device optimization
Bid management. Monitor budget and adjust bids to gain better ROI
Identification and resolution of weaknesses in an ad campaign
Campaign Changes, Structures, Additional Campaign & Ad groups Creation